How We're Rethinking Insights.
Challenge the norm.
Measure Behavior. Not Opinion
Democratize Market Research
Our Purpose:
Measuring Real Behavior to Deliver Real Insights
Traditional market research relies on assumptions and opinions. Our purpose is to measure actual customer behavior, providing insights that are accurate, actionable, and predictive.
Our Mission:
Democratizing Market Research
We believe every business, from startups to global enterprises, deserves access to powerful, behavior-driven insights. Our mission is to simplify market research, making it intuitive, inspiring, and impactful for all.
Why I started Accelebrand
My journey began in the market research departments of industry leaders like Mars, Danone, and Nissan. Over the years, I oversaw projects that invested millions into traditional market research methods—surveys, focus groups, and overengineered techniques. But time and again, I saw the same problem: these methods didn’t align with real customer behavior.
Customers would say one thing in a survey but act entirely differently in real life. That disconnect inspired a realization the best predictor of behavior, is to measure the same behavior.
Frustrated by the inefficiencies and costs of traditional methods, I set out to create a better way. Today, we challenge the norm by providing businesses with actionable, behavior-based insights that deliver real value and drive meaningful results.
We Offer Solutions for Every Size Business
DIY Validation:
Perfect for startups and solopreneurs with smaller budgets & willingness to get their hands dirty.
Craft your marketing positioning with our AI assistant and validate with real people. We teach you how to design, launch, and analyze your own market research.
Full Service:
Perfect for established businesses ready to take their innovation or marketing to the next level
Perfect for established businesses. Validate any marketing or innovation initiative with our curated solutions. Turn-key solutions from designing the research to full report.
